AMEC provides Socially Mobile graduates with access to foundation in measurement and education

The International Association for Measurement and Evaluation of Communication (AMEC) has partnered with Socially Mobile, the not-for-profit PR school, to provide students with access to foundation learning in measurement and evaluation.

Students who successfully graduate from the Socially Mobile Certificate in Leadership Communication will get access to AMEC Foundation in Media Measurement and Evaluation Course. The AMEC course consists of six modules that introduce key terms and principles related to news and social media monitoring, measurement, and evaluation.

“We’re keen to provide students that graduate from Socially Mobile with access to networks and resources to continue their professional development and create pathways that enable them to improve their earning potential,” said Sarah Waddington, founder, Socially Mobile.

“Socially Mobile is an important intervention to address diversity within public relations. We’re keen to support its work by providing access to best-in-class professional development in measurement and evaluation so that they can continue their learning,” said Johna Burke, Managing Director, AMEC.

AMEC is the world’s largest media intelligence and insights professional body, representing organisations and practitioners who provide media evaluation and communication research, analysis, evaluation, and insights.